Gain insights on competitor promotions, placements, and tactics — automated data collection for strategic advantage
8+
Sources monitored
8+
Data fields extracted
Daily
Update cadence
Data sources
Our monitoring solution gathers structured data from leading European e-commerce grocery and retail websites, including Aldi, Lidl, Rewe, Euroshop, and DM. This comprehensive data collection focuses on competitor trade promotion strategies, shelf placements, and in-store merchandising tactics. By analyzing 12 distinct sources, we ensure a robust and competitive overview of market dynamics.
What it finds
The normalized dataset features crucial columns such as Source, Product, Price, Original Price, Stock Status, Shelf Placement, Promotion, and Last Updated. This structured data allows for precise tracking of promotional activities and shelf placements, enabling businesses to make informed decisions based on real-time insights.
When do we get competitor trade promotion alerts?
Stay informed with our single enabled alert rule that notifies you of significant changes in competitor promotions or shelf placements. This ensures you never miss critical updates that could impact your strategic positioning in the market. Timely alerts enhance your decision-making capabilities.
View alert setup →Where does competitor trade promotion data go?
Our monitoring solution seamlessly integrates with various platforms, including API, Google Sheets, Salesforce, and Email, allowing for easy data export and collaboration. With these integrations, you can streamline your data analysis processes and enhance your operational efficiency.
FAQ
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