Gather insights on customer needs from trends
Track customer needs and service model trends for insurance teams using Benchmark
What customer insights sources do we read?
Benchmark reads 8+ sources, including Gartner, Forrester, McKinsey & Company, BCG, and Harvard. It captures emerging customer pain points, unmet needs, and service model ideas from trend reports and blogs, then normalizes the findings into structured records.
What customer insights data does it find?
Each dataset row has Source, InsightTitle, Summary, ImpactedSegment, RecommendedModel, EstimatedAdoption, LastUpdated, and Severity. Source and LastUpdated show origin and recency, while the other columns describe the trend, affected segment, model suggestion, adoption estimate, and severity.
Alerts and delivery.
Changes land where your team already works, the same morning they appear.
When do we get customer insights alerts?
One enabled alert rule watches for changes in customer insights and emerging trends. It sends a notification when the monitored trend data changes in a way covered by that rule.
View alert setup →Where does customer insights data go?
Extracted records land in Google Sheets, CSV, and API. Google Sheets gives your team a spreadsheet view, CSV gives a file export, and API gives programmatic access to the same normalized dataset.
Frequently asked questions
Is Jsonify just a web scraping tool?
How often is the data updated?
What sources are covered for this use case?
Where does the extracted data go?
Can I customize which data fields are extracted?
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